Marketing Interviews
Marketing Interviews
I do a lot of interviews with experts in my industry, and decided to post a few of them on here. I hope you enjoy them!
Bob Burg - A former top-producing salesperson and sales manager, Bob is a world famous speaker & author, working with many of today’s top sales organizations. Some of his top selling books include; “The Go-Giver”, “Go-Givers Sell More”, “Endless Referrals” & “Winning Without Intimidation”.
Kyle Lacey - Author of “Twitter Marketing for Dummies” & co-founder and business development head of Brandswag, a design and social media communications firm in Indianapolis.
Jeff Dedrick - Is an Internet Marketing Guru who has been self-employed since he left school. He has been the been the brains behind many huge Clickbank launches including “Send Button Profits” & “Automated Traffic”
Craig Garber - Craig is one of the worlds best copywriters & direct marketers having learned his trade under the tutelage of Gary Halbert. He is the author of “How to make maximum money with minimum customers - 21 proven Direct-Marketing strategies anyone can use”.
He is also well known for the great quality of both his online & offline newsletters.
Dave Dee - Dave Dee is one of the worlds leading experts on creating & selling information products. In this interview we will be talking about product launches and how you can use them in your business even if you have never done it before.
Yaro Starak - Yaro Starak is recognised worldwide as a leading authority on Blogging & Membership sites. In this interview he reveals how you can create an income by building a membership site of your own! Take your passion & turn it into profits!
Viveka Von Rosen - Viveka Von Rosen is the authority on LinkedIn. She was well over 11,000 contacts on LinkedIn, which for LinkedIn is huge! She trains others on how to get a huge, responsive LinkedIn network too. Listen to this audio where she reveals some of her best strategies for using LinkedIn for business
Kenneth Yu - Kenneth Yu is a sought after copywriter. His powers of persuasion are so good, he is known Internationally as the “Puppet master”. He teaches people how to make money by using copywriting skills in email marketing & on Twitter.
James Malinchak - James Malinchak has delivered over 2,200 presentations at conferences and meetings worldwide and is considered the top Big Money Speaker trainer in America. In this interview I question him on how a total newbie can break into the speaking industry.
Patrick Powers - Patrick Powers is one of Europe's most prolific authors and trainers on the subjects of marketing, entrepreneurship and success. In this interview Patrick gives helpful advice for new entrepreneurs.
Michael Port - Called “an uncommonly honest author" by the Boston Globe and a "marketing guru" by The Wall Street Journal, Michael Port is a New York Times Bestselling author of four books including Book Yourself Solid, Beyond Booked Solid, The Contrarian Effect and The Think Big Manifesto.
According to the average number of Google searches, Michael is the 5th most popular business coach in the world. Why? Because his mission is to rally you to think bigger about who you are and what you offer the world.
Nick James - Nick is one of the UK’s best copywriters. He’s also the man behind the Market Domination Method, which helps his clients pull off 5-6 figure launches. Some have called him “the Orchestrator of the biggest launches in UK history”.
Brian Cassingena - One of Australia’s top copywriters gives copywriting tips for those who are just starting out & want to learn how to write decent copy.
Dale Beaumont - Dale Beaumont is widely recognised as the “Go-to-Guy” for those that want to “build profile” quickly & earn more money. With a self evident track-record of personal success, Dale is now a sought-after speaker & teaches others how to quickly become a mini-celebrity in their niche.
Lisa Braithwaite - Lisa Braithwaite is a public speaking coach. Public speaking came naturally to her even as a child & she has been doing it throughout her career ever since. In 2005 she decided to share her talent by becoming a public speaking coach & she has been helping others to improve their speaking skills ever since.
Ari Galper is the world's #1 trust-based sales expert with over 45,000 clients, members and subscribers. Ari's deep understanding of human communication and how it can be maximized in the sales process has lead him to discover the solution to the most dreaded selling experience of all: personal rejection."How to ELIMINATE Personal Sales Rejection Forever... And Make More Sales!"
Lorrie Morgan-Ferrero - Lorrie is one of the most sought after copywriting experts in the world. Her top shelf list of clients includes Mark Victor Hansen, Les Brown, Loral Langemeier, John Childers, Alexandria Brown, Kim Castle, Joel Christopher and Tom Antion, among many others. She also teaches others how to write great copy for themselves & many have gone on to dramatically improve their copy and their incomes. In this interview she gives great advice on how we can improve our copywriting skills.
Daven Michaels - Daven Michaels is the COO of 123 employee, an outsourcing centre over in the Philippines that has over 350 virtual agents & they are currently building another centre which will which bring their entire number of virtual assistants to over 700! He speaks all over the World on the topic of outsourcing overseas & is the Author of the book ‘Outsource This’ “Your Complete Resource to the World of Global Outsourcing”
Denise Wakeman - Denise is an Online Marketing Advisor & Founder of The Blog Squad. She works with entrepreneurs and business professionals to leverage blogs & social media tools to boost online visibility to get more traffic, leads, customers and opportunities. Denise writes on two marketing blogs, is a columnist for SocialMediaExaminer.com and is a contributing author on business blogging in “Success Secrets of Social Media Superstars.” She frequently speaks at conferences about business blogging and how to gain expert status through social marketing.
Paul Lemberg - Paul Lemberg helps business owners become wealthy. He’s done it hundreds of times: his private clients have collectively pocketed a whopping $360 million in profits. He’s also worked with Fortune 500’s like Cisco, Goldman Sachs and IBM, but his real love is showing entrepreneurs how to multiply their sales and profits and do it easier and faster than ever before.
After a few years as a market strategist for giants like AT&T, HP and Dell, he found his true passion working directly with business owners creating wealth. There wasn't a name for what he was doing so he coined the term “business coaching” to describe it.
Paul is the author of the business best seller, “Be Unreasonable,” and has created a series of powerful business growth training courses. His latest programs are “Blueprints to Profits” and the brand-new “Getting Started in Business.”
Joe Sugarman - Joe Sugarman is one of the all time greats of Marketing & advertising. Once named the “Mail Order Maverick” by The New York Times, Joe is a groundbreaker in every sense of the word. His achievements in marketing innovation alone give him the right to be called a legend. He is the owner JS&A Group, Inc which is behind some of the biggest marketing campaigns in recent history. He is also the author of many best selling books on the topic of direct marketing.
Bob Bly - Bob Bly is a freelance copywriter who has written copy for hundreds of clients including Network Solutions, ITT Fluid Technology, Medical Economics, Intuit, Business & Legal Reports, and Brooklyn Union Gas. Awards include a Gold Echo from the Direct Marketing Association, an IMMY from the Information Industry Association, two Southstar Awards, an American Corporate Identity Award of Excellence, the Standard of Excellence award from the Web Marketing Association, AWAI’s Copywriter of the Year, and ETR’s Lifetime Achievement Award in Marketing. He was voted one of the 50 most influential people in sales lead management by the Sales Lead Management Association.
Bob is the author of more than 70 books including The Complete Idiot’s Guide To Direct Marketing (Alpha Books) and The Copywriter’s Handbook (Henry Holt & Co.)
Lisa Manyon -is an Award Winning Author, Marketing and Copywriting Strategist. She is the co-author of the #1 Best Selling book Success Rituals 2.O –Winning Habits of High-Achieving Women: How she does it and you can too! She is also the recipient of the Charles Schwab Financial Literacy Award in The Hot Mommas 2011 Competition. She has featured in the world’s largest women’s digital library of role models & mentors and the Write On Creative Blog received a 2011 APEX award for publication excellence.
Kevin Rogers - Some of the worlds best copywriters are singing the praises of this guy, Kevin went from stand up comic to copywriter, quickly building an esteemed reputation in the copywriting industry. In fact “John Carlton” says he is one of just a tiny handful of people that he would trust enough to write for him.
Tom Trush - Tom is a direct-response copywriter, marketing strategist and founder of Write Way Solutions in Phoenix, Arizona. Tom has helped business owners in 126 industries develop marketing materials that attract attention and create customers.
Tom is also the author of “The Reluctant Writer’s Guide to Creating Powerful Marketing Materials: 61 Easy Ideas to Attract Prospects and Get More Customers” and the soon-to-be-released “The ‘You’ Effect: How to Transform Ego-Based Marketing Into Captivating Messages That Create Customers.”
Brad Gosse - Brad Gosse has over 15 years experience of marketing online in many different niches. He is the author of the book “Chronic Marketer: Confessions Of A Half-Baked (But Highly Paid) Internet Marketer”. He is also the creator of many top selling info products in this interview we are talking all about how you can create and sell your own info products in volumes
Brian Bagnall - Brian Bagnall is an in-demand author, speaker and consultant. He is the “the go-to-guy” for Facebook Social Ads. He has shared the stage with marketing legends like Mike Filsaime, Chris Farrell, Mark Anastasi and Rich Schefren just to name a few. He is an advisor to Fortune 500 and major brand-name corporations as well as thousands of entrepreneurs and small business owners worldwide. He has personally crafted and written ads, direct-mail campaigns, and has created online marketing that has sold billions of dollars of goods and services.
Ted Nicholas - Ted Nicholas is without question one of the worlds greatest copywriters & marketers. He has sold over $8 Billion worth of products and services during his illustrious career. He is quite simply the best of the best & in this exclusive interview he spills the beans on some of his most closely guarded money making secrets which will help you get more customers.
Rob Brown - Rob Brown is one of the world’s leading authorities on personal marketing, networking strategies, executive presence,referrals and reputations. He is the head of the global networking council & the author of the best selling book “How to build your reputation”
In this interview I grill Rob for his very best networking tips
Michele Scism - Michele Scism is a leading authority on social media and online marketing and the Founder of both DecisiveMinds.com and The Global Social Media Managers Association. Her clients call her “The Results Lady” because as a business strategist she uses her signature “Take Action Get Profits” system to help entrepreneurs turn their passion into expert status and then profits
Vin Montello - Vin Montello is a TV script writer turned copywriter. He used to write for the hit kids show “The Rugrats” & many other popular shows. A few years ago Vin left Hollywood behind to go into marketing but he took his writing skills with him to create his own unique style of copywriting & emotional marketing that sells like crazy.
Drayton Bird - Drayton Bird has been named by the chartered institute of marketing as one of 50 living individuals who have shaped today’s marketing. Other names included Philip Kotler, Tom Peters and Theodore Levitt.
Drayton is best-known as a direct marketing expert but has also worked in Advertising, Public Relations, Research and Telemarketing, Franchising and Experiential Marketing.
Chris Marlow - Chris Marlow has been a student of direct response marketing since 1979 & has been teaching how to write great copy to others for nearly 2 decades. She has received some of the most prestigious awards that can be given to a copywriter including a Pioneer award, a Maxi award & 2 Echo awards. The companies she has written for include household names like IBM, Blue Cross, Nike, Reebok, Toyota, TRW, Qualcomm, Dell Computer and Novell.